Total Quality Management and Operational Management Control Assignment

Total Quality Management and Operational Management Control - Assignment Example Although a generalization is made based on the evidence gathered but if, even a single logic is proved wrong the whole generalization is considered inappropriate. These generalizations are made only if after the data is organized. Our research methodology is based on this strategy and the answers to the questions are generalized to make conclusions about the company strategy. Questionnaires reduce bias. There is uniform question presentation and no middle-man bias. The researcher's own opinions will not influence the respondent to answer questions in a certain manner. There are no verbal or visual clues to influence the respondent. Questionnaires are less intrusive than telephone or face-to-face surveys. When a respondent receives a questionnaire in the mail, he is free to complete the questionnaire on his own time-table. Unlike other research methods, the respondent is not interrupted by the research instrument The questionnaires give more objectives and standardised responses than the interviews as a particular defined pattern is specified. Questionnaires are the quickest way to collect information, however they take a relatively long time not only to design but also to apply and analyse. The main advantage of questionnaire over other research techniques is that more information can be collected in short span of time from a large portion of a group. Although returns from questionnaires are usually low but these return rates can be dramatically improved if the questionnaire is delivered to specific targeted groups and is responded in time. The questions in the questionnaires can be of two types: open ended and close ended. Open ended questions are targeted to get obscure information from a person and the analysis on the questionnaire is done on the basis of the answer of the questionnaire. Whereas closed ended questions are targeted questions in which particular information is asked by the person and a pre analysed answer sheet is usually maintained, based upon which results are formulated. Advantages of Closed-Ended Questions These questions are quick to answer as they are targeted to specifics of the subject. Usually such questions are multiple choice questions which require only the selection of right answer. Close Ended questions are easy to code as the questionnaire mainly consist of multiple choice questions. The answers can be analysed quickly on the basis of a prepared Performa. The answers are not differentiated between articulate and inarticulate respondents (Hendricks, K. B., and V. R. Singhal. 1997). Disadvantages of Closed-Ended Questions Close Ended questions also have some disadvantages. Few can draw misleading